Alabama Just Took Equity in a Retail Underdog

The Univ. of Alabama Athletics program is backing a tiny Nasdaq company-one that's rewriting the playbook. The last retail underdog to move like this? Fanatics and their $31B valuation.

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Alabama Just Took Equity in a Retail Underdog - Ad

The Univ. of Alabama Athletics program is backing a tiny Nasdaq company-one that's rewriting the playbook. The last retail underdog to move like this? Fanatics and their $31B valuation.

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TikTok + Touchdowns = Momentum - Ad

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Fanatics Hit $31B. This Nasdaq Company Is Building the Next Wave - Ad

Fanatics built a merch empire by owning the fan experience. But a $50M Nasdaq disruptor is updating their strategy for the social media generation. and they just locked in a game-changing college deal. Could this be retail's next big run?

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